MY DISCLAIMER: I’m not a lawyer (nor do I pretend to be) so anything you read on this blog should NOT be taken as legal/financial advice. You should ALWAYS get your Attorney/legal team to check all information out for yourself. Make sure that everything that you read as information entertainment and nothing more.
Now with that out of the way I wanted to post these video’s that the FTC posted about the recent changes that affect us Internet marketers and bloggers alike.
These Videos where created by Mary Engle, Associate Director – Bureau of Consumer Protection And I found them very helpful understanding the new regulations.
What’s new about the Endorsement Guides?
Why did the FTC update the Endorsement Guides?
What do the Endorsement Guides mean for bloggers?
How do bloggers follow the Endorsement Guides?
Is the FTC planning to sue bloggers?
Where to go for more information
Here are a few links for your use
I found this site where you can make your own disclosure for your website disclosurepolicy.org
FTC Revised Endorsement and Testimonial Guides PDF (Right click and save as)
I hope you found these Videos Helpful In understanding of the new guidelines
Jonny Andrews posted an interesting post a few days back that I found informative and in his own amusing way. Check it out By clicking on this Link He calls it FTC Crackdown: The REAL Death Of Affiliate Marketing